Case study · 11 · Commissioned video · no AI
Jewellery shop: three reels that stop people at the window
Commissioned video for a jewellery shop. Three 9:16 reels of the windows and display cases, filmed on a phone on location. No AI.
In short
- Brand
- A jewellery shop. Commissioned video.
- Goal
- Show the windows and the choice of jewellery the way someone on the street sees them.
- Idea
- The shop through a passer-by’s eyes: reels that make you feel you are standing outside it.
- My role
- Filming, editing, vertical reels.
- Result
- Three 9:16 reels (14 s and two of 24 s), shot on a phone on site. No AI.
Want something like this for your brand? Send a short brief

Start
The shop windows
Reels for a jewellery shop: show the windows and the range of jewellery the way someone on the street sees them.
01 · The decision
The shop as a passer-by sees it
Three reels from the windows and display cases that show the shop the way someone on the street sees it, and make you feel you are standing outside.

02 · What I did
Role
- Filming
- editing
- vertical reels
Material
A real shop and real jewellery, filmed on a phone on location. No AI.
Formats
Three 9:16 reels: 14 s and two of 24 s.
03 · Palette (from the project images)
Colours
04 · Visuals
Frames


See also
- UGC video for adsUGC reels for TikTok, Instagram and Meta Ads.
- This project on the home pageThe full portfolio with the rest of my work.
Have a similar product?
Write a few sentences: the brand and product, what content you need, where it will run and by when. I quote after a short description of the project and reply within 24 h.